CIB
Promotional Direct Mail
Examples below of two promotional mailers that I created for CIB. The first contains a branded aluminium Chilly's Bottle, the second a set of four Cadbury Boost bars. Each mailer was designed to be sustainable with no plastic used in their construction and the contents either reusable or recyclable.
In the instance of the Chilly's Bottle, the mailer utilises the existing postal packaging from Chilly's with labels and inserts designed to make it feel like a bespoke packaging product for well under half the production cost.
Concept | Copywriting | Art Direction | Design | Packaging​​​​​​​